Hurley Has A New Pop-Up Shop At The Americana at Brand in Glendale. A Hurley pop-up shop will open tomorrow on Friday, Nov.12 with a grand opening party on Nov. 12 from 6:00pm – 9:00pm, and stay open until Dec. 31. The shop will open in Glendale, CA at The Americana at Brand. The pop-up shop will feature Hurley’s holiday men’s and women’s collections as well as looks from Hurley’s Pendleton collaborative collection. Shoppers will see an interactive denim installation and can also talk with Hurley style experts and shop for insight on winter fashion trends and holiday gift-giving ideas. At the grand opening, shoppers will enjoy a live DJ, beverages, exclusive shopping incentives and special one-time-only offers. The Hurley pop-up shop continue its events and programs long after the grand opening, throughout its tenure at The Americana at Brand, such as a special offer during Black Friday weekend: shoppers buying any pair of jeans at full price and get a second pair of jeans for only $5. Hurley is also partnering with The Americana at Brand to participate in and create various holiday-timed events and programs, such as a Bella Winter charity runway show and VIP afterparty hosted by Lauren Sanchez (on picture) of “Extra” on November 14th and a “Resident Appreciation” shopping program for residents and condo owners at The Americana.
Macy’s Launches “Glee” Apparel Line; Giveaway Shirts Available. Gleeks can now dress up like their idols. Twentieth Century Fox Consumer Products and department store chain Macy’s have announced the launch of their exclusive “Glee” apparel line, based on the hit Fox musical comedy series. The clothing range, from Awake Inc., features an extensive line that includes music-inspired designs and sporty athletic apparels such as t-shirts, fashion tops and hoodies priced from $19.99 to $34.99. Macy’s translates the popularity of the show with in-store Glee vignettes, with each including a JAGTAG promotion where consumers can unlock mobile content. The retailer also rolls out a creative window design display in select stores across the country. The crown jewels of the window program will be shown at chosen retail locations, including Herald Square, NY; Union Square, CA; State Street, IL; Miami Dadeland, FL; South Coast Plaza, Orange County and the Beverly Center in Los Angeles. These locations features multiple themed windows inspired by the show, and will highlight key scenes from the series and the characters’ actual wardrobe. Macy’s Exec VP of Marketing, Martine Reardon, said, “In just a short period of time, Glee has inspired millions of fans. It is our goal to extend that excitement to the Macy’s customer with the products we’ll be showcasing in our stores.” “There’s something so refreshing about Glee, and we are committed to channeling that into exclusive fashion merchandise that will impassion Glee fans across the country.” The Glee apparel program, which hit Macy’s August 15, will also launch through the juniors section on Macys.com on September 14. Gleeks who are interested in Glee t-shirts can email their t-shirt size and home address to firstname.lastname@example.org for a chance to win one.